Premiere of a Special Kind for the First
Time in Zuffenhausen
Stuttgart.
For the first time
in the history of the company now going back almost 60 years, Dr. Ing.
h.c. F. Porsche AG in Stuttgart received a visit today from Greenpeace.
The company took the opportunity to welcome the environmental
organisation with a big poster proudly stating “Done It! Greenpeace Demonstration at Porsche. Now
We Have Really Made It!” rolled out at the entrance to Porsche’s Home
Plant in Zuffenhausen as a particularly warm sign of appreciation.
Greenpeace accused the company
of building cars they claimed to be "climate pigs". Porsche vehemently
rejected this accusation and informed the activists that less than 12
per cent of all exhaust emissions in Germany come from passenger cars,
with Porsche's share therein being less than one-tenth of 1 per cent.
Power stations alone, for example, account for 43 per cent, industry
accounts for 16 per cent, and private households 14 per cent. Porsche
presented its counter-arguments on a second large poster bearing the
headline ”Good to Know“ followed by impressive facts and
figures:
”Porsche’s contribution to CO2
emissions in traffic less than 0.1 per cent.
“
”Porsche has the lowest CO2
emissions per horsepower.“ ”Porsche will reduce CO2 emissions by more
than 20 per cent by the year 2012.“ ”Porsche is introducing the hybrid
engine: less than 9 litres fuel consumption on 100 km.“
To refer to Porsche as a
"climate pig", given these facts, is not only inappropriate, but also
malicious and a clear sign of bad intent. All the more so as Porsche
has emphasised time and again that the CO2 emissions of all Porsche
cars are reduced by 1.7 per cent each year. This is an improvement only
few other manufacturers are able to match. A further point is that
Porsche sports cars are already able today to run on up to 10 per cent
bio-fuel (ethanol), ensuring a further improvement of the CO2 balance
amounting to the same figure. And the new Cayenne is even able to run
on up to 25 per cent ethanol.
A further significant point is
that by the end of this decade Porsche will be offering a hybrid
version of the Cayenne. And the objective in this case, in terms of
fuel consumption, is to have an “8“ before the decimal point – that is
less than 9.0 litres fuel consumption on 100 kilometres – or better
than 31.4 mpg imp. Porsche’s fourth model series, finally, the Panamera
Gran Turismo scheduled to enter the market in 2009, will likewise be
available with a hybrid power unit.
Porsche also told the
Greenpeace activists that they build premium class cars offering
technical features, motoring comfort and safety of the very highest
standard, making it impossible to compare a Porsche with a small
compact car. Precisely for this reason, the Stuttgart manufacturer is
opposed to a common CO2 limit applicable to the car fleets of all car
makers in general. Instead, Porsche advocates CO2 emission standards
oriented towards individual market segments or categories of cars –
with such standards by all means being ambitious and demanding.
Concluding the demonstration,
Porsche could not resist the temptation to unroll a third large poster
stating: “Dear Friends from Greenpeace: Porsche is Better than You
Think. But the Good News is that David taking on Goliath was
Underestimated, too . . .“.

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